The most visited museum in the world is wooing a new crowd by injecting glamorous new cool into its fustiest department.

Statement Pieces” marks the prestigious museum’s first foray into fashion, with a sprawling exhibition dedicated to the relationship between designers and art.

Louvre Couture”, the first fashion exhibition at the famed Paris museum in its 231-year history, features 45 fashion houses and designers – from Cristobal Balenciaga to Iris Van Herpen.

The Louvre in Paris opened its first-ever fashion exhibition on Friday, seeking to draw new, younger audiences to the world's most popular museum.

Statement Pieces’ puts iconic couture garments in conversation with the Louvre’s collection of historical furniture and objets d’art.